The first step in your final project is to brainstorm a list of $3$ to $7$ 'problems' that look like entrepreneurial opportunities to you $($based on your knowledge, strengths, and values or just because it looks like an interesting problem to take on$).$

Next, choose one of these problem$/$opportunities that stands out to you and answer these questions to the best of your knowledge in order to flesh out the problem:

How did you find out about this problem?

Who has this problem?

What are their characteristics$/$demographics$?$

Which of these groups of people would be the most accessible to you $($i$.$e$.$ what would be the initial target market for a solution to this problem$)?$

What solutions are currently available or being used to solve this problem?

Why is the problem worth solving in a new way$/$ what is missing or broken about the way people solve it now?

How urgent is this problem?