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[The following information applies to the questions displayed below.] Data for Hermann Corporation are shown below: Per Unit Percent of Sales Selling price $ 80

[The following information applies to the questions displayed below.]

Data for Hermann Corporation are shown below:

Per Unit Percent of Sales
Selling price $ 80 100%
Variable expenses 44 55%
Contribution margin $ 36 45%

Fixed expenses are $76,000 per month and the company is selling 2,500 units per month.

2.

value: 1.25 points

Required information

Required:

1-a.

The marketing manager argues that a $8,100 increase in the monthly advertising budget would increase monthly sales by $15,500. Calculate the increase or decrease in net operating income.

1-b. Should the advertising budget be increased?
Yes
No

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