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The following information was obtained from the fiscal year 2014 and 2013 financial statements included in Form 10-K of Kellogg Company and Subsidiaries and General

The following information was obtained from the fiscal year 2014 and 2013 financial statements included in Form 10-K of Kellogg Company and Subsidiaries and General Mills, Inc. and Subsidiaries. (Year-ends for Kelloggs are January 3, 2014, and December 28, 2013, and for General Mills are May 25, 2014, and May 26, 2013.) Assume all sales are on credit for both companies.

(in millions) Kelloggs General Mills
Accounts receivable, net* End of 2014 $1,200 $1,500
End of 2013 1,600 900
Inventories End of 2014 1,300 1,600
End of 2013 950 3,200
Net sales 2014 14,000 18,000
2013 15,000 17,000
Cost of goods sold** 2014 9,000 12,000
2013 8,000 11,000
*Described as receivables by General Mills.
**Described as cost of sales by General Mills.

1. Using the information provided, compute the following for each company for 2014:

Kelloggs General Mills
a. Accounts receivable turnover ratio times times
b. Number of days' sales in receivables days days
c. Inventory turnover ratio times times
d. Number of days' sales in inventory days days
e. Cash-to-cash operating cycle days days

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