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The following information was taken from the segmented income statement of Restin, Inc., and the company's three divisions: Restin, Inc. Los Angeles Division Bay Area

The following information was taken from the segmented income statement of Restin, Inc., and the company's three divisions:

Restin, Inc. Los Angeles Division Bay Area Division Central Valley Division
Revenues $ 880,000 $ 240,000 $ 275,000 $ 365,000
Variable operating expenses 482,000 132,000 145,000 205,000
Controllable fixed expenses 225,000 70,000 80,000 75,000
Noncontrollable fixed expenses 75,000 20,000 25,000 30,000

In addition, the company incurred common fixed costs of $19,500. Assume that the Los Angeles division increases its promotion expense, a controllable fixed cost, by $14,500. As a result, revenues increased by $55,200. If variable expenses are tied directly to revenues, the new Los Angeles segment profit margin is:

Multiple Choice

$69,700

$28,340.

$42,840.

$55,200.

$13,840.

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