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The following information was taken from the segmented income statement of Restin, Inc., and the company's three divisions: Restin, Inc. Los Angeles Division Bay Area
The following information was taken from the segmented income statement of Restin, Inc., and the company's three divisions:
Restin, Inc. | Los Angeles Division | Bay Area Division | Central Valley Division | ||||||||||
Revenues | $ | 880,000 | $ | 240,000 | $ | 275,000 | $ | 365,000 | |||||
Variable operating expenses | 482,000 | 132,000 | 145,000 | 205,000 | |||||||||
Controllable fixed expenses | 225,000 | 70,000 | 80,000 | 75,000 | |||||||||
Noncontrollable fixed expenses | 75,000 | 20,000 | 25,000 | 30,000 | |||||||||
In addition, the company incurred common fixed costs of $19,500. Assume that the Los Angeles division increases its promotion expense, a controllable fixed cost, by $14,500. As a result, revenues increased by $55,200. If variable expenses are tied directly to revenues, the new Los Angeles segment profit margin is:
Multiple Choice
$69,700
$28,340.
$42,840.
$55,200.
$13,840.
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