The following table shows the current data for camera brand

1. Sales-$150000 -$3000/unit
2. Variable expense-$40000- $800/unit
3. Fixed expense-$15000 - $2200/unit

• Option A:increase advertising cost of cameras by $1000 which will increase monthly sales of camera by 20units.
• Option B: decrease selling price of camera from $3000 per units to $2500per unit which will increase monthly sales of cameras by 30 units question: as a sensible manager who wants to maximize the profits for camera brand which one of the two options you will choose .you must show all the working /calculations that help you to make your decision (hint:use CVP technique)