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The Heading (Healthcare Service) The Name of Your Company or Logo Street Address, City, State, and Zip Code Telephone Number including Area Code Your email

The Heading (Healthcare Service) The Name of Your Company or Logo Street Address, City, State, and Zip Code Telephone Number including Area Code Your email address and/ or your website if available Todays Date: Month, Day, and Year Recipients Address Your Clients Name: Mr., Ms., Miss, Dr., First and last name Your Clients Title: Chief Executive Officer, Owner, Director, etc. Name of your clients company Clients Street Address, City, State and Zip Code The Salutation Dear (Mr., Ms., Dr., Last name) The Body Greet your client. Introduce yourself, and briefly discuss your credentials and experience as a healthcare marketing executive. Summarize the proposed marketing engagement. Included in this summary, should be the name of the company, a brief description of the company, the contact person or principal that you are working with, and their title. Clearly state the goal that you are tasked with completing. Discuss the duration of the engagement, in day, months, or years. Discuss payment(s) and how it will be handled. Explain to your client two aspects of marketing that are unique to the healthcare industry. Discuss the 4 Ps of marketing through the healthcare lens. Finally, close out your Letter of Engagement thanking your

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