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The local hardware store is considering a promotion in which it would sell preselected tools for $6 each. The managers are hoping that young
The local hardware store is considering a promotion in which it would sell preselected tools for $6 each. The managers are hoping that young adults will come into the store and equip themselves with "the basics," allowing the store's service-oriented staff to teach them how to use each tool. However, the company's profit goals require a contribution margin ratio of at least 60% before any new promotions are approved. The company's current variable cost per unit for these tools is $2.82, and its tax rate is 30%. (a)
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