Question
The macroenvironment (PESTN) framework has 5 parts:Political/legal/regulatory, Economic, Social/cultural/demographic, echnological and natural. Imagine that you have been hired to advise Qantas on their future after
The macroenvironment (PESTN) framework has 5 parts:Political/legal/regulatory, Economic, Social/cultural/demographic, echnological and natural.
Imagine that you have been hired to advise Qantas on their future after the COVID-19 crisis
Find evidence of macroenvironmental trends from any two of the five PESTN categories that are likely to impact Qantas in 2021 (i.e. next year). Remember that each trend should be something external to Qantas. The evidence should be from credible sources.
How will each identified trend impact on Qantas' business? Is it an opportunity or a threat? Why?
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Quality Management for Organizational Excellence Introduction to Total Quality
Authors: David L. Goetsch, Stanley Davis
8th edition
133791858, 978-0133791853
