The main message(s) of shareholder theory, stakeholder theory and institutional theory; and how the adoption of each theory may orientate Swish's thinking and action around sustainability initiatives. Risk management initiatives that Swish Ltd. should undertake in relation to its sourcing of clothing and shoes that it buys pre-made from wholesale suppliers, or has manufactured to its own designs and specications by manufacturers under contract in Sri Lanka and Bangladesh; and comment on how far down the supply chain these initiatives should go. The meaning of the concepts 'shared economy' and 'crowd funding', and practical examples of how each can facilitate sustainability (in terms of improved economic, social and environmental outcomes for organisations and society); and consider a way Swish tap into one of these things - either the \"shared economy' or \"crowd funding