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The major cost incurred when searching for information is Blank _ _ _ _ _ _ . Multiple choice question. the amount of frustration expended

The major "cost" incurred when searching for information is Blank______.
Multiple choice question.
the amount of frustration expended by a customer who can't find a product
the amount of money a customer spends on gas traveling from store to store
the amount of time a customer spends searching for information
the amount of money a customer spends buying products that have to be returned

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