Question
The management of Brinkley Corporation is interested in using simulation to estimate the profit (in $) per unit for a new product. The selling price
The management of Brinkley Corporation is interested in using simulation to estimate the profit (in $) per unit for a new product. The selling price for the product will be $43per unit. Probability distributions for the purchase cost, the labor cost, and the transportation cost are estimated in the following table.
Procurement Cost($) | Probability | Labor Cost ($) | Probability | Transportation Cost ($) | Probability |
---|---|---|---|---|---|
10 | 0.25 | 20 | 0.10 | 3 | 0.75 |
11 | 0.45 | 22 | 0.25 | 5 | 0.25 |
12 | 0.30 | 24 | 0.35 | ||
25 | 0.30 |
(a)Compute profit (in $) per unit for the base-case scenario.$ /unit
(b)Compute profit (in $) per unit for the worst-case scenario.$ /unit
(c)Compute profit (in $) per unit for the best-case scenario.$ /unit
(d)Construct a simulation model to estimate the mean profit (in $) per unit. (Use at least 1,000 trials. Round your answer to two decimal places.)$
(e)Why is the simulation approach to risk analysis preferable to generating a variety of what-if scenarios?Simulation will provide ---Select--- a distribution an exact amount of the profit per unit values which can then be used to find ---Select--- the probability an example of an unacceptably low profit.
(f)Management believes the project may not be sustainable if the profit per unit is less than $5. Use simulation to estimate the probability the profit per unit will be less than $5. (Round your answer to three decimal places.)
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