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The management of Brinkley Corporation is interested in using simulation to estimate the profit per unit for a new product. The selling price for the

The management of Brinkley Corporation is interested in using simulation to estimate the profit per unit for a new product. The selling price for the product will be $45 per unit. Probability distributions for the purchase cost, the labor cost, and the transportation cost are estimated as follows:

a. Compute profit per unit for the base case, worst case, and best case.

b. Construct a simulation model to estimate the mean profit per unit.

c. Why is the simulation approach to risk analysis preferable to generating a variety of what-if scenarios?

d. Management believes the project may not be sustainable if the profit per unit is less than $5. Use simulation to estimate the probability the profit per unit will be less than $5
 

TIT Procurement Cost ($) Labor Transportation Probability Cost ($) Probability Cost ($) Probability 0.75 0.25 10 0.25 20 0.10 3 11 0.45 22 0.25 5 12 0.30 24 0.35 25 0.30

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Answer a Purchse cost Probability Pi Total Purchase Cost 10 25 10 25 25 11 45 495 12 30 36 TOTAL 110... blur-text-image
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