The Market Forces of Demand and Supply.

• Introduce the topic. Study if your local community will support small local food growers, or if consumers will prefer lower-cost big-box businesses.

• Next, we will study Market Demand for locally grown and sustainable food in thelocal market you study (Skokie, Northbrook, ...).

Non-Price Determinants of Demand For Locally Grown and Sustainable food
Listthe non-price determinants of demand (5 determinants)	Provide data (local area statistics) and your discussion

Possible Sources:

• Trends in U.S. Local and Regional Food Systems: A Report to Congress
• How Are Consumers' Food Preferences Changing? - Federal Reserve Bank of Chicago

• Study competition in this field, orSupply.

Supply (list the number of sellers in your local market)
Locally grown and sustainable food, sellers (list the number of sellers)	Factory Farmed, Processed Food (list the number of sellers)

Your conclusion:

1. What can you tell about the demand for locally grown and sustainable food inyour particular location (discuss the results you listed in the table above)?
2. How did covid-19 and other recent events shape the demand?
3. Is there a way you can use this information to increase the demand for local and sustainable foods?
4. What can you tell about the supply of locally grown food inyour town?
5. How did covid-19 and other recent events affect the supply (determinants of supply)? Who was affected the most, big-box food suppliers or small local farmers? How will it impact your business?

Keep in mind your goal: convince investors your business proposal is viable.

Do not simply summarize various sources of information. Outline your original thoughts.

• List the Sources you used.

You may take a look at the publications:

1. Demand:"Global vs. Local',Global vs. Local: The Choice Is Clear for Fresh and Packaged Foods;Another Look at Availability and Prices of Food Amid the COVID-19 Pandemic | USDA; COVID-19 Has Given Consumers Five New Reasons To Eat Local

1. Supply:

• Small farmers left behind in COVID-19 relief package; Impact of COVID-19 on the food supply chain | Food Quality and Safety | Oxford Academic

• Northwest farmers face rising costs and uncertain future as Ukraine war impacts agriculture - OPB

• The war in Ukraine is exposing gaps in the world's food-systems research