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The Marketing Executive and/or the Sports Marketing Executive has been noted as the potential new key figure in various organizations. With this as a background,

The Marketing Executive and/or the Sports Marketing Executive has been noted as the potential new key figure in various organizations. With this as a background, please discuss the attributes that will be essential for the Sports Marketing Executive of the Future. Your report should include, from a professional development perspective, the competencies that will be needed for this executive to move an organization forward. Please also be sure to make references to the slides within either report. It is also very important to cite any information that is statistical or factual in nature. Lastly, it will be expected that the deliverable be thorough and comprehensive

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Table of Contents Introduction 3 Roles of Future Sports Marketing Executive 3 Coordination of Marketing Activities 3 Study the Economic and Political Environment 4 Strategic Marketing Planning and Mar... blur-text-image

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