Question
The marketing segment sales for Caterpillar, Inc., for a year follow: Caterpillar, Inc. Machinery and Engines Marketing Segment Sales (in millions) 1 Building Construction Products
The marketing segment sales for Caterpillar, Inc., for a year follow:
Caterpillar, Inc. |
Machinery and Engines Marketing Segment Sales |
(in millions) |
1 |
| Building Construction Products | Cat Japan | Core Components | Earthmoving | Electric Power | Excavation | Large Power Systems | Logistics | Marine & Petroleum Power | Mining | Turbines |
2 | Sales | $2,217.00 | $1,225.00 | $1,234.00 | $5,045.00 | $2,847.00 | $4,562.00 | $2,885.00 | $659.00 | $2,132.00 | $3,975.00 | $3,321.00 |
In addition, assume the following information:
1 |
| Building Construction Products | Cat Japan | Core Components | Earthmoving | Electric Power | Excavation | Large Power Systems | Logistics | Marine & Petroleum Power | Mining | Turbines |
2 | Variable cost of goods sold as a percent of sales | 45.0% | 55.0% | 49.0% | 51.0% | 54.0% | 52.0% | 53.0% | 50.0% | 50.0% | 52.0% | 48.0% |
3 | Dealer commissions as a percent of sales | 9.0% | 11.0% | 8.0% | 8.0% | 10.0% | 6.0% | 5.0% | 10.0% | 9.0% | 7.0% | 9.0% |
4 | Variable promotion expenses (in millions) | 310.00 | 120.00 | 150.00 | 600.00 | 200.00 | 600.00 | 300.00 | 75.00 | 270.00 | 480.00 | 400.00 |
Required: | |
a. | Use the sales information and the additional assumed information to prepare a contribution margin by segment report. Round to two decimal places. In addition, calculate the contribution margin ratio for each segment as a percentage, rounded to one decimal place. Refer to the Amount Descriptions list provided for the exact wording of the answer choices for text entries. |
b. | Prepare a table showing the manufacturing margin, dealer commissions, and variable promotion expenses as a percent of sales for each segment. Round percents to one decimal place. Enter all amounts as positive numbers. |
c. | Use the information in (a) and (b) to interpret the segment performance. |
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