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The method is as follows: 1. For LAST FEW WEEKS period, you make a note of the products that you have purchased. This is simply

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The method is as follows: 1. For LAST FEW WEEKS period, you make a note of the products that you have purchased. This is simply a listing of the products, when, and where you made the purchase. Do this on a daily basis. 2. After listing down your purchases, look for 3 products you seem to "consume" most regularly or consistently, then think back on and analyze: a. why you bought that product over another b. what advantages or disadvantages resulted from purchasing that product over others C. your satisfaction/dissatisfaction with the purchase d. your intent to continue that purchase (or note if you decided to change your purchase pattern & why) 3. At the end, choose 3 key products and consider the one major psychological factor or process for each separate product (e.g. peer pressure, learning, subliminal messages etc. studied during lectures) that contributed most to your consumption pattern (i.e. one different process for each of the 3 products). I want you to be very specific to both the psychological processes and its application to your specific purchase pattern. I want to see specific reasons for why you think it was that process that was most influential on that product

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