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The most effective method of directly evaluating the financial performance of a firm is to compare the financial ratios of the firm to: _ _
The most effective method of directly evaluating the financial performance of a firm is to compare the financial ratios of the firm to:
Question options:
A
the firm's ratios from prior time periods and to the ratios of firms with similar operations.
B
the average ratios of all firms within the same country over a period of time.
C
those of other firms located in the same geographic area that are similarly sized.
D
the average ratios of the firm's international peer group.
E
those of the largest conglomerate that has operations in the same industry as the firm.
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