The New York Times posted an article indicating that while mobile phones are used heavily in Search they are not used at the same level (not even close)for making the purchase.Facebook, Pinterest, Twitter and now Google have added Mobile Buy Buttons to move the needle.Google'salgorithm even penalizeswebsite'sorganic search positionif they are not mobile ready.Another article statesBut while more shoppers are visiting sites on their smart phonesthey're still more likely to buyon their desktop devices. Globally, the conversion rate for shoppers visiting a website on their desktop devices was 3.89% in Q1 2016 compared to 1.43% for smart phones.Smart phone e-commerce visits have eclipsed desktop visits, desktop (5.85%) still converts better than smart phones (2.83%).

You can read the full article athttps://www.digitalcommerce360.com/2016/06/29/shoppers-are-more-likely-browse-mobile-buy-desktop/

Isuse of the laptop/desktop for purchasesa buyer habit, a behavior or a function of something else?

Knowing what device a buyer uses for these steps in the buyer process and why is critical.