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The NFL conducted market research and identified multiple market segments. They have also identified how much these segments spend in the following categories: Total spend

The NFL conducted market research and identified multiple market segments. They have also identified how much these segments spend in the following categories:
Total spend attending live NFL games by each market segment.
Total spend attending live sport events (i.e. NFL, NBA, NHL, MLB, MLS, etc.) by each market segment.
Total spend attending live entertainment (i.e. concerts, theater, sport, comedy, etc.) by each market segment.
# Live NFL Live Sports Live Entertainment
Segment 131,444 $1,060,520 $2,190,259 $4,427,675
Segment 280,406 $8,006,341 $19,460,908 $47,420,320
Segment 329,503 $2,700,875 $7,665,221 $17,776,905
Segment 49,267 $7,520,538 $22,196,801 $47,068,566
Segment 516,364 $9,953,321 $26,377,251 $73,781,753
If the NFL is launching a new campaign targeting the market segment with the largest individual spend ($/person) attending live entertainment events, what is the individual spend ($/person) for that segment?
The NFL conducted market research and identified multiple market segments. They have also identified how much these segments spend in the following categories:
Total spend attending live NFL games by each market segment.
Total spend attending live sport events (i.e. NFL, NBA, NHL, MLB, MLS, etc.) by each market segment.
Total spend attending live entertainment (i.e. concerts, theater, sport, comedy, etc.) by each market segment.
# Live NFL Live Sports Live Entertainment
Segment 131,444 $1,060,520 $2,190,259 $4,427,675
Segment 280,406 $8,006,341 $19,460,908 $47,420,320
Segment 329,503 $2,700,875 $7,665,221 $17,776,905
Segment 49,267 $7,520,538 $22,196,801 $47,068,566
Segment 516,364 $9,953,321 $26,377,251 $73,781,753
If the NFL is launching a new campaign targeting the market segment with the largest individual spend ($/person) attending live entertainment events, what is the individual spend ($/person) for that segment?

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