The others choices are

C- noise

D-ineffective encoding

E- ineffective decoding

d. c. pre- or post-sale services all of the above 13. Which of the following customer-service components is likely to be most issue automobile tires (tires put on new Ford cars)? critical for Ford when it parchases original- a. lead time b. dependability and on-time delivery c. comm d. convern e. unication convenience none of the above 14. Franchising is a type of: a. administered system b. contractual system. c. vertically integrated chain. d. retail-sponsored cooperative. e. corporate system 15. Loblaws, a Canadian supermarket, features fruits and vegetables piled high on tables which have umbrellas on tables which have umbrellas. The idea behind this arrangement was to give Loblaws a "market feel." In terms of the retailing mix, this tactic was concerned with: a. the communications mix b. discounts and allowances c. variety and assortment d. merchandise. e. the physical distribution mix the painting doesn't sell after two months, she 16. A retailer buys a painting for $200. She sets the price at $450. When the auinting docen' sellafter two months,she raises the price to $800 to appeal to a different market. The painting sells for $800 the next day. What is the maintained markup? a. b. c. d. e. $250 $350 $450 $600 cannot be determined because of insufficient information 17. Accelerated development in the retail life cycle is similar to which stage in the product life eycle? a. introduction phase b. growth c. maturity d. decline e. harvest 18. Each year, advertisers spend millions of dollars during the half-time show of the Super Bowl. Those marketers hope festivities, many viewers dash to the kitchen for a sandwich and a soda. The persuasive promotional to reach the millions of sports enthusiasts tuned into the NFL's greatest extravaganza. Unfortunately, during the half-time messages of the marketer are not received by those consumers who are busy satisfying their need for food and drink. The need for food and drink is an example ofwhich ib of , which inhibits effective communication. a. feedback b. ineffective advertising