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The purpose of the anti-trust law is to limit the absolute control of certain companies over the market, thereby encouraging competition. In global marketing activities,

The purpose of the anti-trust law is to limit the absolute control of certain companies over the market, thereby encouraging competition. In global marketing activities, we sometimes cooperate with other companies to open up NEW market, which sometimes may be considered monopoly by the regulatory agency of the destination market, so-called political/law risks in our PPTs. We can find examples for that easily.

The merger of Sony Music and BMG has been approved in both EU and US. But when InBev bought Anheuser-Busch in 2008, it was forced to divest Labatt beer brand in the United States to avoid violating antitrust laws. Also, when General Electric wanted to merge with Honeywell, it was blocked because of its potential monopoly power in aerospace equipment. EMI and Time Warner, planed to set up a joint music company, but been questioned in EU and blocked by US regulators.

the question is:

explore and analysis one case involving antitrust like GE and Honeywell merger

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