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The p-value=0.0072 of PayDay is less than typical level of significance alpha=0.05 so this variable is significantly explaining variation in the dependent variable checkins. the

The p-value=0.0072 of PayDay is less than typical level of significance alpha=0.05 so this variable is significantly explaining variation in the dependent variable checkins. the coefficient of PayDay is 96.68, which means there will be change in checkins by 96.68 if there is one unit change in PayDay provided other variables NewYears, Martin Luther King, SuperBowl, Valentine Day, Chinese New Year remains fixed

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