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The rate of return on its existing assets that a firm must earn to maintain the current value of the firm's ordinary shares is called
The rate of return on its existing assets that a firm must earn to maintain the current value of the firm's ordinary shares is called the:
a. | weighted average cost of equity. | |
b. | internal rate of return. | |
c. | weighted average cost of capital. | |
d. | return on equity. | |
e. | current yield. |
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