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The reach of medium A is 5 million in US, and the reach of medium B is 4 million. The cost per 1,000 reach is
The reach of medium A is 5 million in US, and the reach of medium B is 4 million. The cost per 1,000 reach is $100 for medium A and $110 for medium B. Assume the advertising agency costs to be $400,000 and $500,000 for media A and B. What is the total cost for advertising in medium A and B respectively? Show the arithmetic
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