Question
The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the
The Regal Cycle Company manufactures three types of bicyclesa dirt bike, a mountain bike, and a racing bike. Data on sales and expenses for the past quarter follow:
Total | Dirt Bikes | Mountain Bikes | Racing Bikes | |
---|---|---|---|---|
Sales | $ 925,000 | $ 261,000 | $ 410,000 | $ 254,000 |
Variable manufacturing and selling expenses | 459,000 | 110,000 | 196,000 | 153,000 |
Contribution margin | 466,000 | 151,000 | 214,000 | 101,000 |
Fixed expenses: | ||||
Advertising, traceable | 69,700 | 8,700 | 40,300 | 20,700 |
Depreciation of special equipment | 43,800 | 20,200 | 7,800 | 15,800 |
Salaries of product-line managers | 115,200 | 41,000 | 38,100 | 36,100 |
Allocated common fixed expenses* | 185,000 | 52,200 | 82,000 | 50,800 |
Total fixed expenses | 413,700 | 122,100 | 168,200 | 123,400 |
Net operating income (loss) | $ 52,300 | $ 28,900 | $ 45,800 | $ (22,400) |
*Allocated on the basis of sales dollars.
Management is concerned about the continued losses shown by the racing bikes and wants a recommendation as to whether or not the line should be discontinued. The special equipment used to produce racing bikes has no resale value and does not wear out.
Required:
1. What is the financial advantage (disadvantage) per quarter of discontinuing the Racing Bikes?
2. Should the production and sale of racing bikes be discontinued?
3. Prepare a properly formatted segmented income statement that would be more useful to management in assessing the long-run profitability of the various product lines.
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