The Role of Marketing

Consider the role of marketing in your own life. Reflect on how your life has been influenced by marketing from a consumer perspective, including how you decide to buy products and services and how you use technology for everyday experiences. Respond to the following:

• Explain how marketing affects the decisions consumers make.
• Explain the role of marketing in your life and how awareness can change the minds of consumers when buying products or services.
  • To support your explanation, identify two or three examples of personal and professional marketing.