The sales manager of a company wants to evaluate the performance of the company's sales representatives. Each representative is solely responsible for one sales territory and the manager thinks its reasonable to measure performance by using the yearly sales (sales) of the company's product in the representative's territory. Sales are in thousands of dollars.

The manager collects data on the following independent variables to predict annual sales: the number of months the sales rep has been employed (time); sales of the company's product and competing products in the sales territory (MktPot) or market potential: dollar advertising expenditure in the territory (Adv) and the company's average market share in the territory one the previous 3 years (Mktshare).

1. develop a multiple linear regression equation to predict sales
2. Company sales for Able's territory are 4, 600. Able has 60 months with the company and works in a territory with the following characteristics:

MktPot= 60,000; Adv= 4,000; Mktshare= 9.0

Company sales for Baker's territory are 5,400. baker has 72 months with the company and works in a territory with the following characteristics:

MktPot= 65,000; Adv=4,600; Mktshare= 9.4

Your task is to recommend on of these candidates for a promotion.

Compose an email with a statement of task, methodology you employ and your recommendation and justification for my choice.

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