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The same brand & model of personal computer is sold at each of the following type of retailer. Describe a customers possible reason(s) for choosing

The same brand & model of personal computer is sold at each of the following type of retailer.

Describe a customer’s possible reason(s) for choosing one type of store over the others:

A. Specialty Computer Store (ie. Microcenter)

B. Discount Store (ie. WalMart)

C. Category Specialist (ie. Best Buy)

D. Discount Internet Retailer (ie. Tiger Direct)

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