Question
The Sand Cruiser is a takeout food store at a popular beachside resort. Teresa Texton, owner of the Sand Cruiser, was deciding how much refrigerator
The Sand Cruiser is a takeout food store at a popular beachside resort. Teresa Texton, owner of the Sand Cruiser, was deciding how much refrigerator space to devote to four different beverages. Appropriate data on the four beverages follow:
| Limeade | Lemonade | Ginger Ale | Grape Juice | ||||||||||||||||
| Sales price per case | $22.10 | $26.00 | $21.30 | $45.50 | |||||||||||||||
| Variable cost per case | 16.10 | 18.70 | 16.60 | 35.50 | |||||||||||||||
| Cases sold per foot of shelf space per day | 25 | 24 | 3 | 6 | |||||||||||||||
The contribution per foot of shelf space per day for Limeade is:
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Financial Theory and Corporate Policy
Authors: Thomas E. Copeland, J. Fred Weston, Kuldeep Shastri
4th edition
321127218, 978-0321179548, 321179544, 978-0321127211
