The scope of this project is that you are the CEO (Chief Executive Officer) of the company you've been assigned. You need to send an email out to your employees (they are your primary audience). You are going to propose an overhaul of your company's Twitter account in an effort to make it friendlier and more accessible to an older audience who may be new to Twitter. Or, if your company doesn't currently have a Twitter account, you are going to propose starting one