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The seven criteria for describing a nation's economy introduced at the beginning of Unit 2 can be combined in a number of different ways. For

The seven criteria for describing a nation's economy introduced at the beginning of Unit 2 can be combined in a number of different ways. For example, the United States can be characterized as follows:

1.Type of economy: Advanced industrial state

2.Type of government: Democracy with a multiparty system

3.Trade and capital flows: Incomplete free trade and part of a trading bloc

4.The commanding heights: Mix of state and private ownership

5.Services provided by the state and funded through taxes: Pensions and education, but not health care

6.Institutions: Transparency, standards, low corruption, a free press and strong courts

7.Market: Free market system characterized by high-risk/high reward entrepreneurial dynamism

Use the seven criteria found on Unit 2 to develop a profile of one of the BRICS nations. What implication does this profile have for marketing opportunities in the country?

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