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The societal marketing concept combines which two of the following principles? Multiple select question. Marketers should limit distribution of their products to societies whose values
The societal marketing concept combines which two of the following principles?
Multiple select question.
Marketers should limit distribution of their products to societies whose values mirror their own.
Organizations should serve customers in a way that provides for society's wellbeing.
Marketers must maintain focus on maximizing profits for shareholders.
Organizations should satisfy the needs of consumers.
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