The Sonic Blast music group produces and distributes music for several major artists. Sonic’s strategy is to use several methods to distribute their music. The company currently utilizes three major channels to sell its music: on the internet, in stores, and at its own unique retail distribution outlets. The company also ensures that its music gets to several major radio and television stations. The company also uses other sources of promotions, which they term “Pro-Mo” which seem to be a very effective means of advertising for them.

• Sonic groups its artists into five categories: A, B, C, D, and E. This categorization is based on their past sales and the artiste’s current fan base. Each year the company allocates $120,000,000 to spend on promoting its artists. This money is spread evenly across the months.

The Sonic Blast music group decided to host a promotional event designed to highlight their artists and create a platform to launch their new music and new artists. This event must in the future become a signature event of the company and must become synonymous with their prestigious worldwide image.

Sonic Blast decided to use twenty-five percent of its annual advertising budget to put on this event.

Sonic Blast Music Group’s Data:

• The following represents the company’s overall expenditure on each category of artiste based on their categorization

• artiste based on their categorization.

• FORM OF ADVERTISING EXPENDITURE	CATEGORIES OF ARTISTE
  	A	B	C	D	E	Totals
  Internet	0.04	0.03	0.01	0.01	0.005	0.095
  Radio	0.13	0.10	0.08	0.06	0.02	0.390
  Television	0.11	0.07	0.06	0.05	0.015	0.305
  Pro-Mo	0.07	0.05	0.05	0.03	0.01	0.210
  Totals	0.35	0.25	0.2	0.15	0.05	1.00

You are required to create a project charter for the project plan. This project charter must include a simplified example of the project’s Work-Breakdown-Structure.

Use the financial data above as you see fit to assist you in creating a budget for the project.

You are also required to create a comprehensive Project Plan that will give details of the entire project, its schedules, its resources, its stakeholders, its budget, and all other components that would allow the reader to have a full understanding of the entire project.

Your to do

1. SCOPE STATEMENT:

2. STAKEHOLDER MAPPING (to include roles and responsibilities of main stakeholders)