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The starting point in the portfolio planning process requires a firm to analyze its businesses (SBUs) in terms of: the SBUs' dissimilarity and market share
The starting point in the portfolio planning process requires a firm to analyze its businesses (SBUs) in terms of: the SBUs' dissimilarity and market share the SBUs' annual revenues and potential grow
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Managing Information Technology
Authors: Carol Brown, Daniel W. DeHayes, Jeffrey A. Hoffer, Wainright E. Martin, William C. Perkins
6th edition
131789546, 978-0131789548
