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The term is used to reflect the degree to which members of a culture feel threatened by ambiguous situations and how much they try to
The term is used to reflect the degree to which members of a culture feel threatened by ambiguous situations and how much they try to avoid them.
reflective uncertainty
communication fear
uncertainty avoidance
cultural meekness
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Strategic Management of Technological Innovation
Authors: Melissa A. Schilling
5th edition
1259539067, 9781259737817 , 978-1259539060
