Answered step by step
Verified Expert Solution
Link Copied!

Question

1 Approved Answer

The two companies are Hilton Worldwide and Marriot International. I need help to complete the assignment below. You will choose two companies from the list

The two companies are Hilton Worldwide and Marriot International. I need help to complete the assignment below.

You will choose two companies from the list that operate within one of the industries provided. You will assume the role of Chief Operating Officer (CEO) for one of your chosen companies, and the other company will be a major competitor. In a narrated PowerPoint presentation, your goal is to make strategic decisions from a management, leadership, and organizational design perspective by meeting the following criteria:

  • Identify two companies that operate within the same industry from the list of industries and companies that your Professor has provided. You will assume the role of CEO for one of your chosen companies, and the other company will be a competitor that operates in the same industry with similar products. As the CEO, you will make strategic decisions from a leadership or a management perspective. Your audience is the executive management team of your organization.
  • As the CEO, provide a thorough synopsis of your chosen company by introducing the brand, industry, products, target market, etc. Be sure to use leadership abilities to inspire your audience through your communication of this information.
  • From a management perspective, provide a high-level synopsis of the organizational design of your chosen company.
  • From a management perspective, provide a thorough environmental analysis on the state of your chosen industry and your company's market position within the industry.
  • From a management perspective, analyze the financial condition of your chosen company.
  • From a management perspective, conduct a thorough analysis on your competitor to explain its market position and competitive advantages within your chosen industry.
  • Using strategic decision-making abilities, decide on which of the five generic strategies your company employs, and why this strategy works better than others for your company.
  • From a leadership perspective, explain how your chosen generic strategy positions your company within the market by building competitive advantages against your chosen competitor company.
  • From a management perspective, provide reasoning on the potential for your company to achieve competitive advantage in the market based on lower costs. If your company is not positioned as a low cost leader, explain why not. If it is positioned as a low cost leader, explain why it leads to sustainable competitive advantage.
  • From a management perspective, provide reasoning on the potential for your company to achieve competitive advantage in the market based on differentiating the company's products from the offerings of rivals. If your company is not positioned as a differentiator, explain why not. If it is positioned as a differentiator, explain why it leads to sustainable competitive advantage.
  • From a management perspective, provide reasoning on the potential for your company to achieve competitive advantage in the market based on being a best-cost provider. If your company is not positioned as a best-cost provider, explain why not. If it is positioned as a best-cost provider, explain why it leads to sustainable competitive advantage.
  • From a management perspective, formulate and explain your company's offensive or defensive strategy to improve its market position in the next year.
  • From a leadership perspective, design a plan to position your chosen company to be a first mover, a fast follower, or a late mover to ensure competitive advantage.
  • From a management perspective, compare and contrast the advantages and disadvantages of extending your company's scope of operations via vertical integration.
  • From a management perspective, determine the conditions that favor outsourcing certain value chain activities to outside parties for your company.
  • Use a minimum of three peer-reviewed research resources (including your textbook) to substantiate your thoughts, opinions, ideas, etc.

Step by Step Solution

There are 3 Steps involved in it

Step: 1

blur-text-image

Get Instant Access to Expert-Tailored Solutions

See step-by-step solutions with expert insights and AI powered tools for academic success

Step: 2

blur-text-image

Step: 3

blur-text-image

Ace Your Homework with AI

Get the answers you need in no time with our AI-driven, step-by-step assistance

Get Started

Recommended Textbook for

Quantitative Analysis For Management

Authors: Barry Render, Ralph M. Stair, Michael E. Hanna

11th Edition

9780132997621, 132149117, 132997622, 978-0132149112

More Books

Students also viewed these General Management questions

Question

10. Understand the important new terms (shown in red).

Answered: 1 week ago