The VP of Marketing of all of the Husqvarna product lines has asked you to make a presentation to her, about your plans to launch a new more powerful version of the Husqvarna Robotic Lawnmower, March 1, 2022 in North America.

The key features of this new model, the Ai40K, in your line up is it's 40-inch-wide cutting width, the equivalent of 5 horsepower electric motor, the remote PC or Mac based command console, and increased theft prevention features. All of the features are being framed in the context of the intended target market for the Ai40k, which is Commercial Customers; factories and office buildings which have large yards, Municipal Government who have parks to maintain, and Golf Courses with obviously lots of grass to cut. Since there will be a combination of advertising going on in the 2022 which promotes both the existing models of Robotic Lawnmower and the new Ai40K how will you balance your advertising objectives between Inform, Persuade and Remind for the Ai40k and the other existing models?

Please cut and paste this block of text into the answer area in Blackboard and respond to the question by answering what you would do in each area.

Inform

The Ai40K

Existing Models

Persuade

The Ai40K

Existing Models

Remind

The Ai40K

Existing Models