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The Walt Disney Company has four major sectors, described as follows: Media Networks: The ABC television and radio network, Disney channel, ESPN, A&E, E!, and

The Walt Disney Company has four major sectors, described as follows:

  • Media Networks: The ABC television and radio network, Disney channel, ESPN, A&E, E!, and Disney.com.
  • Parks and Resorts: Walt Disney World Resort, Disneyland, Disney Cruise Line, and other resort properties.
  • Studio Entertainment: Walt Disney Pictures, Touchstone Pictures, Hollywood Pictures, Miramax Films, and Buena Vista Theatrical Productions.
  • Consumer Products: Character merchandising, Disney stores, books, and magazines.

Disney recently reported sector income from operations, revenue, and invested assets (in millions) as follows:

image text in transcribed

a. Use the DuPont formula to determine the rate of return on investment for the four Disney sectors. In your computations, round the profit margin to one decimal place and the investment turnover to two decimal places. For your final answer (ROI) round to one decimal place.

ROI
Media Networks: %
Parks and Resorts: %
Studio Entertainment: %
Consumer Products: %

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