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Theavailability ofdataallowsto,from thecommercial point ofview: A. Exploit customers. B. Discriminateprices. C. Increasethepossibilities of makingevenmoreprecisesegmentations. D. Noneof theabove. 6. Thechallengesofthenew businessanalytics applicationsare: A. Integrationof databases. B.

Theavailability ofdataallowsto,from thecommercial point ofview: A. Exploit customers.

B. Discriminateprices.

C. Increasethepossibilities of makingevenmoreprecisesegmentations. D. Noneof theabove.

6. Thechallengesofthenewbusinessanalyticsapplicationsare: A. Integrationof databases.

B. Improvementsinreporting.

C. Inclusion of prediction tools. D. Allof theabove.

7. Theavailability ofalargeramount ofinformation allowsto: A. Implement adata-driven businessmanagement.

B. Improveinformationaboutcustomers.

C. Detect deviationsregardingobjectivesand identifytheirsource. D. Allof theabove.

8. Massivedataanalysisallows: A. Removeuncertainty.

B. Seizeindividualordisaggregated productivities.

C. Measure theachievement of objectivesin differentlevels. D. B andC arecorrect.

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