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Theofferingrepresents a bundle of the product and its services designed to deliver value to customers. The offering consists of the product (e.g., features and benefits),
Theofferingrepresents a bundle of the product and its services designed to deliver value to customers. The offering consists of the product (e.g., features and benefits), price including total cost of ownership, and any serviceor experiencecomponents.Describe the specific elements of the offering for aspecifictheme park, a restaurant, or an online car dealership.Be sure to name the specific offering and then list and describethe components of the offeringunder tangible and intangible categories.
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