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There are many ways to segment a market, but not all segmentations are effective.Based on the five requirements for effective market segmentation, list and explain
There are many ways to segment a market, but not all segmentations are effective.Based on the five requirements for effective market segmentation, list and explain how a travel agencyproviding tour services segments the market by the four segmentation variables. You need to provide at least two examples for each segmentation variable.
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