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There are several pricing strategies companies can employ to attract customers. Which pricing strategy would work best for a startup selling indie music experiences and

There are several pricing strategies companies can employ to attract customers. Which pricing strategy would work best for a startup selling indie music experiences and high-end merchandise?
Offering negligible discounts to give the illusion of a bargain
Decreasing the products prices to increase sales
Increasing the products prices to give a higher perceived value
Honoring a competitors price

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