There are three major areas of market testing: pseudo sale, controlled sale, and full sale. Using your research skills, pick one of these areas and describe how it is $($or would be$)$ used to test a product or service. Provide a rationale for your choice and provide a real$-$world example$/$application of your research method.

Examples of market$-$testing methods include:

Speculative sales

Simulated test marketing

Direct marketing

Test marketing

Rollout testing $($including geographic rollout testing$)$