Things you need to know about Hong Kong's social distancing restrictions -

Stay up to date with the city's latest pandemic regulations

Hong Kong government announced that the implementation of Covid measures, including compulsory quarantine forinbound arrivals to the city, restrictions on certain designated premises, the cap on group gathering, and mask-wearing rules that are scheduled to expire at the end of the month, would be extended until September 30. The latest extension does not imply that the current restrictions will be maintained until the corresponding expiry dates. But it gives the government the ability to impose and adjust specific restrictions and conditions, subject to the development of the epidemic situation in the coming months.

On March 21, the government laid out a road map to ease social-distancing rules in three phases starting April 21 if Covid-19 infections continue their downward trend. The first phase will include the reopening of gyms, beauty salons, massage parlours, religious places, game centres, and sports venues. Group gathering will be increased to four from the previous two. And restaurants will be allowed to operate until 10pm, from 6pm, allowing four diners per table.

Phase two of Covid measures will see bars reopening (operation until 2am, seat up to four people per table) as well as other temporarily closed venues, including party rooms, karaoke lounges, and swimming pools. Restaurants will be allowed to seat eight people per table, and dine-in services will be extended to midnight. Restrictions will be further eased on the third phase, and operating hours for designated venues and guest capacity will be extended.

Flight bans imposed on nine countries will lift starting April 1, and mandatory quarantine for returning Hong Kong residents will be decreased to seven from the previous 14.

Source: Time Out Hong Kong

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You are assumed as an entrepreneur and have identified a business opportunity in an industry under the recent pandemic situation in Hong Kong, so you are going to startup a company to grasp this opportunity.

You are going to write up a business plan to elaborate your idea with reference to the course topics that you had gone through:

- Strategic analysis

- Strategy formulation

- Strategy implementation and control

- International aspects of strategic management

Guidance

1. Describe the business scenario and identify a business opportunity with supporting data or evidence.

2. Describe the customers' need in which what kinds of product or services in particular industry can satisfy them.

E.g.

- Who are the target customers?

- What are the selling points?

3. What strategic actions you are going to compete in the industry.

E.g.

• What is the business-level strategy?
• What is the corporate-level strategy?
• What is the mode of entry?
• How are you going to implement your strategies?