Question
Think about a product or service you would like to market. Describe why a customer would want this product or service and what you expect
Think about a product or service you would like to market.
Describe why a customer would want this product or service and what you expect your financial compensation to be.Why have you decided on this product or service?
Briefly describe your marketing mix (advertising, publicity, promotion) and the media you would use to market your product or service.
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Business research methods
Authors: William G Zikmund, Barry J. Babin, Jon C. Carr, Mitch Griff
8th Edition
978-032432062, 0324320620, 1439080674, 978-1439080672
