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Think about one of your favorite stores to shop in. Identify 1 sensory marketing strategy the store uses to influence your purchases. Provide a rationale
Think about one of your favorite stores to shop in. Identify 1 sensory marketing strategy the store uses to influence your purchases. Provide a rationale on how the strategy creates value for you as a customer. Offer a recommendation on how your favorite store can attract other customers through sensory marketing. Why would the strategy you selected capitalize on consumers' life experiences and emotions to sway consumers to buy?
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