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Think about the merged documents you have received in the mail (personalized credit card form letters, a fundraising form letters, offers, solicitations, etc.). These generally

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Think about the merged documents you have received in the mail (personalized credit card form letters, a fundraising form letters, offers, solicitations, etc.). These generally contain your name, address, or other customized information. 1. Were any of these clearly irrelevant or sent to you incorrectly? Give an example. 2. Were any of these letters of higher quality than others? Explain. 3. Do you feel the information in the letter catches your attention more with it being a mail merge and personalized OR if it was a generic form letter that was not personalized? Explain. 4. Think of a merge document that you may be asked to send out as part of your work (perhaps conference information, fundraising for a volunteer organization, etc.). Discuss the importance of using updated data. 5. Post your source(s)

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