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Think of products that you use that pose a risk. How the risk affects your decision making? Think of products that have a social risk.What

  1. Think of products that you use that pose a risk. How the risk affects your decision making?
  2. Think of products that have a social risk.What are they?
  3. What products have you not used because of the risk?
  4. How could marketers of these products overcome this risk function and get you to use their products?

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