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This chapter discussed public opinion and the persuasive process in strategic communication. We mentioned three forms of the flow of opinion. What are they? Can
This chapter discussed public opinion and the persuasive process in strategic communication. We mentioned three forms of the flow of opinion. What are they? Can you provide an example of each of these three models in real-life?
- Multiple-step flow theory
- N-step theory
- Diffusion theory
These are the three that are listed for the flow of opinion. Please use these three and give an example for all three.
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