This course explored many perspectives of Customer Relationship Management (CRM) as a process and philosophy in which profit or non-profits leaders implements and manages interactions with their customers. Directions: This final essay has three questions: Read the textbook chapter 19, Emerging Trends, in the Forever Transaction book and the reference material below. 23 Innovative CRM Trends to Pay Attention to in 2023 23 Innovative CRM TrendsLinks to an external site. What Customer Experience Management Will Look Like in Three Years and How to Prepare for It Customer Experience Management Will Look Like in Three YearsLinks to an external site. The deliverable to be uploaded into Canvas: In your own words, describe why CRM is important. Discuss two CRM trends and the impact on the Subscription based companies. How can you see yourself using the knowledge from this class today or in the near future with your job? Explain